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Job Description for Director, Ad Sales Operations - LA


Job Description for Director, Ad Sales Operations - LA


Tennis Channel ( is the only 24-hour, television-based multimedia destination dedicated to both the professional sport and tennis lifestyle. A hybrid of comprehensive sports, health, fitness, pop culture, entertainment, lifestyle and travel programming, the network is home to every aspect of the wide-ranging, worldwide tennis community. It also has the most concentrated single-sport coverage in television, with telecast rights to the US Open, Wimbledon, Roland Garros (French Open), Australian Open, Emirates Airline US Open Series, ATP World Tour Masters 1000 events, top-tier WTA competitions, Davis Cup, Fed Cup by BNP Paribas, and Hyundai Hopman Cup.  Tennis Channel is carried by nine of the top 10 video providers.

Position: Director, Ad Sales Operations - LA


Overview: Strategic and tactical Management of the Ad Sales Operations Department which is responsible for end-to-end execution of ad sales orders from inception to on-air play out. Management and oversight of the channel’s traffic staff and system as it relates to ad sales functions. Insure that the value of commercial inventory is maximized.


Daily Responsibilities will include, but are not limited to the following:


Manage a staff responsible for the execution of ad sales orders (including brand allocations), traffic, on - air promo scheduling and log creation.  Strategic and tactical Management of the Ad Sales Operations Department (located in New York) which is responsible for end-to-end execution of ad sales orders including initial data entry and verification with client contracts, and subsequent order modifications.


            Manage, motivate and enable staff to function in a tactical manner

Continually monitor staff performance to insure that departmental requirements are consistently met

            Co-manage and optimize planning, pricing, inventory, sales and technology functions

Develop, implement, monitor and refine operational procedures that insure that data entry is accurate, the operation is efficient and that deadlines are met

Oversight of the ad sales aspects of the company’s traffic system, including staff training, problem tracking and working with the traffic system vendor to resolve issues and recommend system enhancements

Ensure that the value of commercial inventory is optimized through the use of analytical tools, and coordination with Ad Sales senior management

            Ensure the fulfillment of commercial inventory agreements with affiliates

Coordinate with the Network’s origination facility on a 24 x 7 basis to resolve traffic and log issues, and the implementation of late log and copy revisions

            Generate commercial logs and conduct monthly log reconciliation

Evaluate and coordinate sponsorship elements between Ad Sales Marketing, Planning, Master Control and Tournament productions

Communication and coordination with production team of all sponsorship elements and features for inclusion in live broadcasts.

Create formats for all live, delay and repeat tournaments, including supplier time and original program clocks

            Assume the role of key Finance liaison supporting inquiries regarding ad sales activities

Prepares and provides Finance Department with Month-End Ad Sales revenue & invoicing reports

Coordinate with Finance Department on all Ad Sales invoicing related matters to ensure accurate and timely invoicing including generating invoice requests and preparing custom invoices when required

            Point person for resolution of billing discrepancies

            Completion of Month-End Reports for Finance

Responsibility for formulating, implementing and monitoring procedures consistent with financial auditing requirements.




           Demonstrated ability to lead, motivate and direct a team in a  detail oriented, mission critical, demanding, deadline driven and dynamically changing environment. 

Ability to analyze process and optimize performance and resources.
Ability to proactively assess issues, implement changes, set priorities, solve problems, be resourceful, work independently and manage multiple projects under tight deadlines.

Detail-oriented, excellent written and oral communications, strong interpersonal skills and a team player.
Strong computer skills, including proficiency in a Traffic system (Broadway preferred but not required).

            Sports experience preferred

            Proven ability to perform in a live, sports programming environment

Highly articulate in communicating the substance of data provided in monthly and ad hoc Ad Sales reporting.
Bachelor’s degree and a minimum of 7 years of experience in television ad sales operations with at least 3 years of those years in a management/supervisory role and 4 in an ad sales operations/traffic management capacity.


To be considered, please send resume, salary history and requirements to:
Tennis Channel Inc.
Attn: Recruiter
2850 Ocean Park Blvd., Suite 150

Santa Monica, CA 90405
FAX: 310-430-7562

Subject line must read: Director, Ad Sales Operations - LA


The Tennis Channel offers a competitive benefits package including: medical, dental, vision, and a 401k plan for all full time positions.

To Apply please click below to submit your resume. Be sure to include your salary history for consideration.
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